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cheap shoesSmaller brands may have dipped a toe in this debate, but for one of the biggest names in footwear to jump in is to be applauded. It's a no-brainer, though – commercially as much as anything else. Whatever you think about the style, it's smart to offer the leg-lengthening trick to many more of the female population – you'll sell more shoes.cheap shoes With prices around the £400-and-up mark, Louboutin's collection isn't, of course, going to make an impact on the vast majority, but the ripples sent to the high street no doubt will. In the meantime, "nude" remains a word that should be used with caution.
cheap shoesYou know, it’s hard out here for a butterscotch-colored chick. After my favorite flats bit the dust -- the patent leather ones that exactly matched my skintone and went with everything -- I went searching for a replacement pair that would make my feet just as comfy and match my shade just as well.cheap shoesFashion has heralded the idea of the “nude” shoe for years, and for good reason: A good flesh-toned shoe is your utility player, an all-around neutral that will match with anything in your closet effortlessly. I switched into my flats at my brother’s wedding reception when my stilettos had reached their time limit. # AND, if you’re showing off a little leg, a nude shoe will make it look like they go on for days.Kate Middleton won hearts and minds by repeatedly stepping out in a relatively reasonable $300 pair of sand-colored pumps, and Michelle Obama always makes my heart flutter when she’s spotted in those cocoa kitten heels.The problem with “nude” though, is that it usually isn’t for everyone.cheap shoesTo put it more bluntly -- “nude” often only applies to white people. For the rest of us, Black, Latina, Southeast Asian or otherwise, finding clothing or shoes that match our skin tones requires deploying a wider vocabulary of “fashion” colors -- “honey, ” “cognac, ” “tan, ” “taupe, ” “cocoa, ” or just plain “brown” -- and a whole lot of trial-and-error searching.So when I saw the new Christian Louboutin campaign for his line of shoes called “Nudes” -- that’s nudes, plural, meaning more than one -- I instantly went into celebratory dancer mode “YAAAAAAAS! WORRRRRK! ” and shared with friends.cheap shoesIt’s a great concept -- Louboutin offers his most classic styles in a nude for every girl, five shades in all. They even launched an app to help you pick your perfect hue. And with a range that spans from the lightest of ivory to a deep chestnut, Louboutin is one of the first high-end brands to offer products specifically embracing fashionistas of all colors.
cheap shoesChristian Louboutin kept users up-to-date with emails regarding every part of the transaction and shipping process, including return. To complement the emails, the “My Orders” area of a user’s online account provided a detailed log of all developments. Christian Louboutin also stood out for its consistent use of branding, maintained throughout all packaging, from the box and enclosed red tissue paper to branded cards and envelopes.cheap shoes Beyond the inherent aesthetic value of beautiful branded packaging, it helps retain customers – 93% of women are likely to purchase again from a retailer whose products arrive in a “unique, branded, or gift-like box. ” Appreciating that many women save their boxes for shoe storage, the brand included stickers for the box, which pictured the specific pair for easy identification in the future see top image.cheap shoes For those who wanted to personalize an item sent as a gift, customers could add a video message the recipient could access when the package arrived – the sole Index brand offering such personalization.
cheap shoesChristian Louboutin launched another court case centered around its red soles–but this time, there’s a political message attached.The company won an injunction against an anti-Islam women’s group in Belgium that used his famous heels in a campaign, according to the Telegraph. The flyer in question features former Miss Belgium Anke Vandermeersch, who is now a senator for the far-right Vlaams Belang party the Flemish Interest party, which wants to split from Belgium. cheap shoesIts anti-Islam message marks Islam’s supposed view of women–from “sharia conform” at floor-level to “stoning” at the top of the thigh.Louboutin alleges that it did not grant permission for its shoes to be used in the ad, and that the ad is damaging in nature. The courts agreed: Vlaams Belang was ordered to remove all the offending posters in 24 hours. The latest image from the group has the soles of the shoes Photoshopped yellow, the color of Dutch-speaking Flanders whom the Flemish Interest party purports to represent.Vandermeersch was not pleased with Louboutin; when the company first threatened legal action, she asked wryly, “Are politicians still allowed to dress the way they want? ”“It seems that not only Islam is intolerant, ” Vogue quotes her as saying. “A legal judgment on a dress code for politicians would be a surreal precedent. Apart from the absurd argument concerning reputational damage, there is no legal basis for such a dress code. ”Of course, Louboutin isn’t trying to stop Vandermeersch herself from wearing Louboutins though, we assume after this, she likely won’t; rather, the company is protecting the use of its red soles in imagery, as it’s been known to do. It’s also undoubtedly a move to protect business in the Middle East–with luxury sales in the region projected at $7. 69 billion, it’s the 10th biggest luxury market in the world and growing, according to Arabian Business.
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