red heelsIn fashion, "nude" can be used to describe the colour of anything from Kate Middleton's favourite pumps to a blouse or a shade of nail polish. The colour in question is a sort of beige, biscuity shade, roughly similar to the colour of Caucasian skin. It is praised for its flattering qualities and, when it comes to shoes, its leg-lengthening powers.red heelsPeople with skin of any other colour – and, therefore, women from ethnic minorities – are implicitly unable to participate in this trend. If a pair of "nude" pumps blends with the colour of a white woman's skin, the same pair will contrast against black skin. As with plasters, children's dolls and – still – foundation, white skin remains the default option.Christian Louboutin – more associated with red soles and the highest of heels than race relations – is making attempts to change that. His Nudes collection is designed to match a range of skin tones – from the familiar traditional "nude" to a rich dark brown, with five different styles available.red heels The campaign images show off the idea with lots of legs of various races, and an app even matches the shade of your own skin to the shoes for you.
red heelsIt's one of the oldest tricks in the Celebrity Stylist's Handbook: send a leading lady down the red carpet in flesh colored heels and her legs will magically appear five inches longer. Of course, if said leading lady's skin tone happens to be darker or lighter than Kate Middleton's signature LK Bennett pumps, it can be hard to find footwear that matches her complexion. So what does that mean for the rest of us folks without a personal shopper at our disposal?red heels Are we doomed to a lifetime of looking no taller than we actually are?
red heelsWho doesn’t know about fashion footwear designer Christian Louboutin? He has been in the industry for more than two decades and has created some masterpieces that are loved by celebrities all over the world. If you own any of his shoes, you will not feel any less than a star.red heelsMany years ago, when Louboutin was not known to the public, he felt that women are not allowed to express themselves freely. This was the time he decided to become a footwear designer in order to bring in the confidence in ladies through shoes. red heelsAlthough this idea would not have appeared a good one back then, yet time proved it to be right.Today, women all over the world have the freedom to wear all kinds of shoes, boots, sandals, pumps and anything else they like. It gives them confidence, self belief and beauty that is hidden within them. There are numerous footwear designers who have contributed to this factor, but it can be said without a doubt that Louboutin’s name is right on the top in that list.
red heelsChristian Louboutin kept users up-to-date with emails regarding every part of the transaction and shipping process, including return. To complement the emails, the “My Orders” area of a user’s online account provided a detailed log of all developments. Christian Louboutin also stood out for its consistent use of branding, maintained throughout all packaging, from the box and enclosed red tissue paper to branded cards and envelopes.red heels Beyond the inherent aesthetic value of beautiful branded packaging, it helps retain customers – 93% of women are likely to purchase again from a retailer whose products arrive in a “unique, branded, or gift-like box. ” Appreciating that many women save their boxes for shoe storage, the brand included stickers for the box, which pictured the specific pair for easy identification in the future see top image.red heels For those who wanted to personalize an item sent as a gift, customers could add a video message the recipient could access when the package arrived – the sole Index brand offering such personalization.
red heelsChristian Louboutin launched another court case centered around its red soles–but this time, there’s a political message attached.The company won an injunction against an anti-Islam women’s group in Belgium that used his famous heels in a campaign, according to the Telegraph. The flyer in question features former Miss Belgium Anke Vandermeersch, who is now a senator for the far-right Vlaams Belang party the Flemish Interest party, which wants to split from Belgium. red heelsIts anti-Islam message marks Islam’s supposed view of women–from “sharia conform” at floor-level to “stoning” at the top of the thigh.Louboutin alleges that it did not grant permission for its shoes to be used in the ad, and that the ad is damaging in nature. The courts agreed: Vlaams Belang was ordered to remove all the offending posters in 24 hours. The latest image from the group has the soles of the shoes Photoshopped yellow, the color of Dutch-speaking Flanders whom the Flemish Interest party purports to represent.Vandermeersch was not pleased with Louboutin; when the company first threatened legal action, she asked wryly, “Are politicians still allowed to dress the way they want? ”“It seems that not only Islam is intolerant, ” Vogue quotes her as saying. “A legal judgment on a dress code for politicians would be a surreal precedent. Apart from the absurd argument concerning reputational damage, there is no legal basis for such a dress code. ”Of course, Louboutin isn’t trying to stop Vandermeersch herself from wearing Louboutins though, we assume after this, she likely won’t; rather, the company is protecting the use of its red soles in imagery, as it’s been known to do. It’s also undoubtedly a move to protect business in the Middle East–with luxury sales in the region projected at $7. 69 billion, it’s the 10th biggest luxury market in the world and growing, according to Arabian Business.
red heelsThey are the shoes of choice for A-Listers and fashionistas. French designer Christian Louboutin and his unmistakable red-soled footwear became famous on “Sex and the City. ”Beyonce, Jennifer Lopez and Carla Bruni have been spotted wearing the signature red-bottom shoes. The designer opened his first store in Paris when he was 19. He now has 80 shops worldwide.When asked on “CBS This Morning, ” Louboutin told the co-hosts that red “has to” be his favorite color now. red heelsHe chose the striking hue to be the color of the soles of his shoes for a very specific reason.“When I started the red sole, it was in the early ’90s, and I realized … when I had my first daughter there was a lot of women who were only dressed in black, who would not wear colors, but even if you don’t like colors, red you have, ” he said. “You have the elements on your nails. You have the elements on your lips. Even if you don’t wear colors, you end up having red someplace.red heels ”Louboutin said that a shoe should make a woman “look good, ” but he said the “mystery” of a heel is that it “totally transforms” the body language of the woman.“It’s a very important thing. It’s just on the feet, but it irradiates the whole body, ” he said.
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